What did we have - Tsamboz week 2022
We are all changers!
After two years of Corona we are back in a big way with a wide variety of outdoor activities! We held the conference "From the field to the plate - and beyond" in collaboration with Asif: The Center for Food Culture in Israel, a 360-degree food waste reduction panel in collaboration with the Association for Culinary Culture in Israel, we raised awareness of the consumption of special vegetables and fruits through a collaboration with Leah Hahome: "It's always nice to find Something special" in the fruit and vegetable deliveries to their customers, we met the public at the Hadera market - an initiative of Hadera high school students and the greengrocers in the market with a "special" fruit stand in cooperation with the Association of Cities for the Environment Sharon - Carmel, and we held a "workshop on reducing food waste and fermentation" in cooperation with the Tel Aviv Municipality and Maza 9. This year we also had the opportunity to cooperate with the Dizengoff Center and Aroma Israel and screened the campaign videos on the Dizengoff Center bridge and in all Aroma Israel branches. This year Shufersel Green ambassadors also joined and shared ideas for CMB. than any previous year!
What did we have - Tsamboz week 2021
What happened on CMB 2021?
In the midst of the third closure, we noted for the first time the transition from Tzamboz Day to Tzamboz Week. We were all at home a lot more and cooked a lot more so the messages were aimed at our kitchen. The issue of expiration dates, tips for cooking with children, tips for storing and properly utilizing raw materials were at the center of the campaign.
What did we have - Tsamboz week 2020
What happened on CMB Day 2020?
This is the year when the corona epidemic broke into our lives, just before the national week. Therefore, the Camboz Day was held in a limited format.
Special thanks to: Aroma Israel, Dizengoff Center, the Israeli Association for Culinary Culture, the Claro Group, the Tel Aviv Municipality, Radio Kol HaGalil Al-Avlerim, the Shama local council, the Nitza Davdeven network, the accounting firm EY, the Rabbinical Organization of Tzahar, the Municipality of Givatayim and much more. In addition, over 110,000 users were exposed to the content and social pages!
What did we have - Tsamboz week 2019
What happened on Tsamboz Day 2019?
More than 130 organizations in total: 5 food and beverage manufacturers, 1 food marketing chain, 5 government bodies, 2 security bodies - the IDF and the Shin Bet, local authorities, councils and environmental units - including the municipality of Tel Aviv, Kfar Saba, Ramat Gan , Givatayim, the Carmel Coast Regional Council, the Municipality of Ashdod, the Regional Unit of the Community Center in Sharon, the Municipality of Holon, the Municipality of Jerusalem, the Regional Environmental Unit of the Galilee Finger, the Kochav-Yair Zur-Yigal Environmental Quality Committee, the Municipality of Nes Ziona, the Ramat Negev Regional Council, Herzliya Municipality's Tourism - Herzliya Marina, the Society for the Economy and Economy, the Hotel Association, Dan and Caesar Jerusalem hotels and 5 academic bodies joined in spreading the message! The guides of the scout movement conducted various activities throughout the country and more than 15 other educational initiatives on the subject joined in and operated in schools and kindergartens. Unilever Company, Tnuva Company, Housing and Construction, Applied Materials launched a comprehensive awareness campaign for their employees. Strauss and the foodtech incubator The Kitchen led a CMBoz and innovation event with us at the Strauss headquarters.